A journey through design and history with the extremely rare MORETTI 1500SS and the MORETTI-FIAT 127 MIDIMAXI, symbols of Turin's excellent craftsmanship of the 60s and 70s.
At the Bologna Exhibition, vintage car enthusiasts will be able to admire two authentic gems of Turin's automotive design.
During the first half of the 1960s, FIAT focused mainly on producing high-end coupés, leaving a gap in the middle-class car market. This void was filled by the coachbuilders, who crafted exquisite niche designs that were impeccably in tune with the prevailing fashions. Among these, Moretti produced a small series of coupés based on the 1500/1600 S Cabriolet family, including the 1500SS, an eccentric and alluring spin-off with a slightly uprated engine.
The Bologna Exhibition will in fact be showcasing a MORETTI 1500SS, designed by Dany Brawand, Moretti's head of design, built in 1968, and masterfully restored.
Beside this icon, visitors will be able to feast their eyes on the MORETTI-FIAT 127 MIDIMAXI, also designed by Dany Brawand in 1971, which stands out for its simple, sleek silhouettes. This torpedo, based on the Fiat 127 chassis, was an immediate success owing to its versatility: it could be purchased without doors or a roof, with the possibility of adding an optional hard top.
Both vehicles are presented by the MORETTI ENONSOLO Museum, which reminds us how automotive history does not concern the cars alone, but also the people behind the creation of their extraordinary bodies.
